The article investigates actions directed towards fictional objects (actions de simulacro). This is a separate class of actions, to be considered along with actions directed towards real objects (actions de re) and actions directed towards the properties of real objects (actions de dicto). In particular, the article studies logical characteristics of practical reasoning that justifies actions de simulacro, as well as corresponding psychological factors. Fictional objects are considered from the standpoint of structural psychoanalysis, as emotionally loaded meaningful formations that fix personal experience and constitute the basis of what can be called individual ontology. Taking into account the role of personal ontology and subjective creation of meaning in the development of intentional action provides a ground of questioning the Wittgensteinian thesis of the impossibility of personal language.