Events in Ukraine (autumn 2013-winter 2014) during Euromaidan, known as Eu ro re volution, are analyzed in the article from the standpoint of philosophical axiology. In particular, freedom is seen as a major personal and collective value to the modern Ukrainian. The author gives moral and ethical characteristics of the internal content of protests, especially in terms of dignity, self-esteem, self-identity, self-affirmation and considers the events of the Ukrainian Eurorevolution as an act of self-determination and choice of the civilization of modern Ukrainians, farewell to colonial and post-colonial past.